Emburse Leaders Honored at 2025 GBTA WINiT Awards

Michele Shepard and Cassandra Rollins recognized at industry gala for their innovative leadership shaping the future of travel and expense management.

DALLAS, October 24, 2025: Emburse is proud to celebrate two of its exemplary leaders who were recognized at the 2025 GBTA WINiT Awards in New York City for their innovation, leadership, and impact across the travel and expense industry.

The GBTA WINiT Awards celebrate the trailblazing women who are redefining leadership in global business travel. These awards recognize individuals whose vision, resilience, and innovation inspire progress and drive meaningful change. The program also honors the allies and organizations that actively champion gender equity and empower the next generation of women leaders.

Michele Shepard, Chief Revenue Officer, was honoured with the Pinnacle Award for Most Innovative Trailblazer, recognizing inspiring women leaders who break barriers and are redefining innovation in business travel and technology.

Cassandra Rollins, Vice President of Product Management, was named among the Top 50 Women Innovating the Way We Travel, recognizing her leadership in AI-driven product innovation and empowering customers through technology that delivers meaningful outcomes.

“At Emburse, our collective success comes from empowering people and creating a culture where innovation is guided by inclusion and a shared purpose,” said Marne Martin, CEO of Emburse. “Michele and Casi truly embody that spirit. Their leadership shows how diversity of thought and deep cross-functional collaboration can turn intelligent travel and expense into a real strategic advantage for organizations.”

For Michele Shepard, the recognition highlights her belief that innovation is most powerful when it helps others succeed.

“At Emburse, we define innovation through intelligence that elevates people; simplifying how work gets done so teams can focus on what truly matters,” said Shepard. “It’s an honor to be recognized alongside incredible women who are leading with purpose and shaping our industry’s future.”

Cassandra Rollins was recognized for leading the Product function with purpose and clarity, driving progress through human-led innovation.

“Technology should always serve people,” said Rollins. “I’m proud to be part of a company where the innovation journey is a genuine reflection of our collaboration, creativity, and the courage to step out and do things differently.”

Together, Michele and Cassandra represent Emburse’s culture of human-led innovation, which is redefining the future of expense, travel, and payments to provide lasting impact for organizations.

About Emburse

Trusted globally by more than 12 million finance leaders, travel managers, and professionals, Emburse serves over 20,000 organizations in 200 countries—including Global 2000 enterprises, SMBs, public sector agencies, and nonprofits.

By proactively managing and accurately validating spend, Emburse ensures robust financial governance, enhanced compliance, and unsurpassed visibility into spend behaviors - all while dramatically streamlining the process for every employee.

Emburse Expense Intelligence transforms reactive expense management into infrastructure for strategic growth. Powered by Emburse AI, it orchestrates corporate spend across travel booking, reimbursements, AP, and payments, embedding dynamic policy controls and predictive insights directly into workflows. This real-time approach empowers organizations to adapt quickly, reduce risk, and guide spend before money leaves the business.

Emburse Expense Intelligence is more than a feature, it’s a framework for transformation, reshaping the role of finance teams from administrators to strategic drivers of organizational success. To learn more about Emburse, visit www.emburse.com and check out our social channels @emburse